6sense, an account-based sales and marketing software platform for revenue teams, closed a $40 million Series C funding round from Insight Partners.
To date, 6sense has raised over $105 million in funding.
The company plans to use the latest equity financing to scale operations and accelerate the expansion of its platform.
The 6sense account-based orchestration platform enables revenue teams to compete and win by putting AI, big data, and machine learning behind every member of the team, empowering them to uncover anonymous buying behavior, prioritize fragmented data to focus on accounts in-market, and engage resistant buying teams with personalized, multi-channel, multi-touch campaigns.
“Our mission is to tackle the biggest challenges facing B2B sellers and marketers by helping brands reach the right accounts for their business at the right time, through the right channels, and with truly engaging experiences,” said Jason Zintak, CEO of 6sense.
“Our company growth has been fueled by the success of our customers, and our Series C funding will enable 6sense to further invest in AI-driven orchestration capabilities to help companies of all sizes build and scale account-based programs, uncover new opportunities, and efficiently create pipeline and revenue. We are extremely excited to partner with Insight and leverage the unparalleled support they’ll provide as we scale our operations.”
6sense clients include Thomson Reuters, Clari, PTC, and Phenom People.